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Before there was Bliss carpet, most manufacturers never considered women’s needs. When Beaulieu set out to create it, hundreds of female shoppers across America were interviewed in-depth to learn what they liked and didn’t like about shopping for floor covering. Why? Because women make over 90% of the purchase decisions for the home. Beaulieu tested new displays and simplified the shopping process using hidden cameras in actual retail environments. Out of this extensive research- Bliss carpet was born. It's beautiful and capable... like the women who buy it. Since its launch in 2008, Bliss carpet has been recognized by the floor covering industry for excellence in innovation and design. Among the recognitions Bliss has received are the Dealer’s Choice Award, the Award of Excellence and the Styling Excellence Award. We invite you check out Bliss and discover for yourself why it is considered, “The nicest carpet in the world”®. Bliss carpet is the perfect foundation on which to build your room!

Bliss carpets’ encompass trend-setting designs and features that consumers ask for, including:

  • Colors, textures and designs that fit your lifestyle, whatever your tastes or needs.
  • Magic Fresh® air purifying treatment. Magic Fresh is exclusive to Beaulieu and effectively reduces most common household odors, including those from pets, cooking or smoking. Magic Fresh will never disappear even after vacuuming or cleaning and it is environmentally safe- providing you with a cleaner, fresher feeling home every day.
  • A “You’ll love it or we’ll take it back” 60-day Guarantee, so if you're not happy, we’ll make it right… no questions asked. (Other warranties listed below.)
  • Bliss' Batiste pattern comes in 30 color choices.
Style Name Batiste
Style # 2918M

Family Favorites, Magic Fresh




100% P.E.T. Filament Polyester


Woven Polypropylene (AB)


Magic Fresh, Scotchgard


Green Label Plus


20 Years Fade, 20 Years Manufacturing Defects, 20 Years Texture Retention, 20 Years Wear – Durability, 60 days No Questions Asked, Lifetime Soil Resistance, Lifetime Stain Resistance

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